When we received the order from BlackRock, we didn’t jump straight into production.
We paused.
Because moments like these deserve to be felt.
From starting in a small room to now curating gifts for one of the world’s largest companies, this wasn’t just another order. It was a milestone in our journey of building Ekatra, a women-led handmade brand from Kota.
A Celebration Before Creation
Before we began working on the order, we celebrated.
Not in a formal way. No agendas, no speeches.
Just music, laughter, and that shared feeling of “we did something big.”
It was one of those rare days where the entire office felt light and full.
And then, we got to work.
The Brief: Blue, Minimal, and Meaningful
The direction was clear from the start.
Everything in blue. Clean. Minimal. Useful.
They chose our bestseller, the indigo print collection. It has that timeless feel which just works every time.
What We Curated for BlackRock
The box came together with a set of everyday essentials:
- Roll-up case
- Handmade journal
- Utility pouch
- To-do spiral pad
- Desk pad
- Our newly created Ekatra zine
Nothing extra. Nothing just for display.
Everything inside the box was something you would actually pick up and use.
That’s always been our approach to corporate gifting. It should feel real, not decorative.
Handmade, Sustainable, and Purpose-Driven
What made this order special was not just the name, but what it stood for.
- Every product was handmade by women artisans.
- Every piece was created with care, time, and intention.
- Everything was built keeping sustainability in mind.
Quietly, all of this sat inside one simple blue box.
A Clean Box That Felt Right
When we finally saw everything packed together, it just felt right.
Minimal. Thoughtful. Complete.
It wasn’t loud or overdesigned.
It was the kind of gift you open and immediately know you’ll use.
Redefining Corporate Gifting
There is a shift happening.
More companies are moving towards gifting that is meaningful, sustainable, and actually useful.
Not just something to send, but something people connect with.
We are grateful to be building in that direction.
A Moment That Stays
This wasn’t just another dispatch for us.
It was a moment to sit back and realise how far we’ve come.
From Kota to working with global brands like BlackRock.
And honestly, it still feels like we are just getting started.
Looking to Create Something Similar?
If you’re looking to create thoughtful, handmade, and sustainable corporate gifts, we would love to work with you.
Reach out to Ekatra and let’s build something meaningful together.